The Spice Report

Mar 31, 14
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Critiques & Commentary, Insights & Perspective

Advertising has a tradition of April Fool’s jokes that’s about as long as the spaghetti growing from the trees during the famous Swiss spaghetti harvest.

Sharla's picture
Mar 31, 14
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News & Announcements

This month, in our ongoing effort to connect with local businesses that are also celebrating their 20th anniversary, Pepper Group partnered with Mickey Finn’s Brewery in Libertyville. We brought several bottles of their American-Style Amber Ale back to the office, and shared them for “beer :30,” our company-wide 3:30pm Friday beer gathering.

Heather's picture
Mar 16, 14
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Fun

Socmint is an abbreviation for social media intelligence. It refers to intelligence-gathering from social media sites.

Sharla's picture
Mar 11, 14
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Insights & Perspective

According to Marketing Sherpa, nearly two-thirds of B2B marketers say their biggest barrier to success is “a lack of resources in staffing, budgeting or time.” Ever wonder how your marketing budget compares to other B2B companies? Here’s a look at new data from Forrester, eConsultancy and Marketing Sherpa to give you some simple benchmarks.

George's picture
Mar 03, 14
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News & Announcements

Since it’s our 20th year in business, we’re marking this special milestone by partnering with other area businesses that are also celebrating their second decade.

Todd's picture
Mar 03, 14
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Critiques & Commentary, Insights & Perspective

A good infographic is like a “Where’s Waldo” hunt. It draws you in and keeps you searching and reading, tempting you with irresistible information. There are many reasons why data visualizations are more compelling than straight information:

Sharla's picture
Feb 23, 14
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Fun

This week’s Word of Wisdom is “freemium.” A freemium is a business model that makes the initial item free, but imposes a charge for advanced features.

Sharla's picture
Feb 18, 14
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Insights & Perspective

What should you be looking out for this year?

George's picture

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