We don’t usually draw pictures at client meetings. But for RedMane Technology, we drew a stick figure man on the wall and surrounded him with employee attributes, because it was the perfect way to sum up everything we learned about their business. We conducted extensive interviews with leadership, employees and customers. We sat in on meetings. We even mingled at a Thanksgiving feast. Our thorough understanding radiates through everything we created—a new website, company overview brochure, case studies and collateral updates, and a video that captures the company’s unique personality. Mr. Stick Figure? He’s right at home on the new website.