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Vacuum Excavator Launch: Website Design and Multimedia Campaign: TRUVAC

Vacuum Excavator Launch: Website Design and Multimedia Campaign: TRUVAC

When Vactor® Manufacturing, Inc., decided to step out of their comfort zone and launch a new brand focused solely on vacuum excavators, they called Pepper Group. We dug deep into their market, and the growing Safe Digging movement in order to develop printed materials and a strategic digital campaign which included social posts, blog articles and email. We created a brash, no-nonsense voice that connected with their audience and provided instant credibility for the new TRUVAC® brand.

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Welcome to Pepper Group’s business propulsion laboratories.

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