With your next trade show canceled, how do you reach your clients?
Typically, there are 31,000 trade shows in the U.S. every year, and for good reason. In a 2018 poll, 88% of exhibitors felt trade shows were a great way to raise awareness of their brand. 72% got new leads from trade shows. And 65% of exhibitors used tradeshows to connect with current clients. With nearly all trade shows canceled this year, how does a business replace that valuable face-to-face time? And is this change permanent, or temporary?
Tim dives into the current state and future of Trade Shows, and new strategies and tools you can use to reach prospects and clients. With the economic uncertainty around us, this valuable report may be just what your business needs to get a jump on recovery.