CSC
Project Description:
Communications Supply Corporation wanted its elite customers to participate in an exclusive loyalty program. We created a direct mail campaign with the theme “Far. Farther. Farthest.” that encouraged them to sell CSC products to earn exciting travel and entertainment rewards. We sent an elegant invitation, followed by a reminder postcard to enroll. Later, we sent a mailer themed “Close. Closer. Closest.” that detailed their spend to date and emphasized how close they were to reaching rewards. CSC was delighted with this campaign that took Network Rewards to a new level.
